We manage the development of new products that keep Pokémon fresh, fun, and exciting as we move forward. We're dedicated to value and the creation of environments where our work can be enjoyed by all.
There have been numerous Pokémon video games since the original series was released. In fact, over 246 million Pokémon games have been sold around the world! Players enjoy collecting and training unique Pokémon characters, as well as exchanging them and battling with friends.
Packed with fun, Pokémon video games are the inspiration for all other Pokémon-related content. The Pokémon Company produces these games in collaboration with various development companies.
The Pokémon Trading Card Game grew out of the Pokémon video game series. While there are various ways to enjoy Pokémon, the main focus and appeal of the card game is competitive head-to-head play using decks assembled by the players themselves in accordance to the rules (stack of 30 or 60 cards). Since its release, Pokémon trading card game has shipped a total of 20 billion cards to approximately 74 countries worldwide.
Pokémon video games, animated movies, TV shows, and other products are constantly being released, bringing delight to Pokémon enthusiasts everywhere. At the Pokémon Company, we review, supervise, and grant permission for Pokémon product concepts and designs on a weekly basis. We have carefully reviewed hundreds of thousands of proposals over the years.
Licensing and production are extremely important aspects of our business, and we carefully choose our business partners whilst also ensuring end-to-end quality control. We fully support licensees in the creation of better products, movies, and animations through the provision of content and information. Moreover, we plan cross-promotion campaigns to effectively link Pokémon products with Pokémon video games, card games, TV shows, and movies.
Pokémon Centers are official Pokémon outlets selling Pokémon-related merchandise in eight locations throughout Japan(Sapporo, Tohoku(Sendai), Tokyo, TOKYO-BAY(Chiba), Yokohama, Nagoya, Osaka, and Fukuoka). Since Pokémon Centers also appear in Pokémon video games, fans feel immersed in the Pokémon world as they see and handle Pokémon products at the real-life outlets.
Pokémon Centers sell licensed products available elsewhere as well as original goods available only at those locations. To satisfy the ever-expanding range of Pokémon fans, the range of products continues to rise. Pokémon Centers also host various events to further enhance visitors' enjoyment of Pokémon.
Visitors to our events can experience totally new games and videos, enjoy friendly competition with their peers, and become more deeply involved in the world of Pokémon. We host a wide range of events where Pokémon fans can gather to make new friends, see new connective technologies, and experience things they have never seen before. These events delight players of all levels, and include everything from video game and card game competitions to classes for beginners.
The Pokémon Company and its worldwide affiliates are always striving to increase the popularity of Pokémon in markets around the world. Brand management is handled outside Asia by The Pokémon Company International (based in Seattle and with offices in London). In Korea, the brand is managed by Pokémon Korea, Inc., based in Seoul.
The Pokémon Company is extremely proud of Pokémon and every staff member is an enthusiastic fan and promoter. To maintain the popularity of Pokémon, we conduct our own thorough marketing and develop suitable promotions. We also manage Internet sites, such as the web portal that serves as the official Pokémon website, and the Pokémon Daisuki Club website where children can acquire the latest information while having fun in the process.
The Pokémon Company is involved in several business areas beyond those presented here. In everything we do, we strive to surprise fans with something fresh and new. In the future, we will take on new challenges and reach beyond conventional approaches so that we can develop exciting new products and promotions for Pokémon fans everywhere.